Meet the Owner

DAWN ROBERTI, Owner & Designer

Dawn is a second generation florist and started Natural Flair twenty years ago. Listening to her clients and designing to their personal style is of the utmost importance. Her love for flowers and personal involvement will add that special flair you deserve. Please contact us to chat or to schedule your complimentary consultation.

Praise & Reviews


See Natural Flair’s 4.9 rating on!

“Dawn with Natural Flair is amazing! She did the flowers for my wedding centerpieces, ceremony decor, and had some for my wedding cake, etc. She was an absolute pleasure to work with and is very passionate about her work, bringing excitement to the process. She was friendly, knowledgeable, and flexible. She had great suggestions and truly cared about the vision I had. Seeing all of the flowers on the big day literally brought me to tears, as it was even better than I had imagined. Everything was absolutely stunning and the flowers really brought it all together. Dawn has a true talent and I am so thankful to have worked with her. I highly recommend Natural Flair!!”
“Dawn is fantastic to work with! This is my second time working with her and I can’t wait for our next project together. I 100% recommend Dawn and her incredible company. Natural Flair Custom Floral Designs responded with the following comments: Heather Ferrai owner of All Thank you for taking the time to review us. It is always great working with you. I look forward to working with you again!”
“Dawn and I were communicating from afar. Her ability to interpret my requests for the rehearsal dinner floral arrangements was exactly on-point. The next day, the wedding flowers were spectacular in their seeming simplicity, although I know that to pull off that “feel” takes a spectacular florists’ touch. Thank you so much!”
“I cannot say enough about Dawn. Everything was perfect. She completely understood what we were going for and brought fresh ideas to the table. She made things simple for us and was responsive and flexible all the way through the end. Even on the day of the wedding, she handled the arrangements and the distribution of the corsages/boutonniere with ease. Not only did we love everything but we also received countless compliments on the flowers from many of our guests. I would recommend Natural Flair to anyone and everyone.”
“We couldn’t have asked for more beautiful flower arrangements at my daughter’s wedding. When we were talking with potential florists during wedding planning, I knew right away that Dawn “got it”. She knew exactly what we wanted as we described the vision – and the flowers were even more beautiful than we could have imagined. I would highly recommend Dawn to anyone that wants to create a special memory with flowers and decor that are amazing.”
“Dawn was very friendly and nice to work with. She listened to what I wanted and within my budget. She responded quickly to my last minute questions the week of the wedding and was so helpful on the wedding day by not only setting up the arrangements but also tracking down family members to pin corsages and boutonnieres. She was absolutely fabulous and I would recommend her highly!”
“Everything was handled great! Hired her at the last minute and she took my vision and made it a masterpiece in just a matter of weeks! Everything was handled in a very professional manner, it was absolutely stunning. Thank you!”
“Dawn, who owns Natural Flair Custom Flower Design, did a spectacular job for my daughters wedding. All of the flowers; bouquets, table centerpieces, aisle arrangements, boutonnieres, everything was beautiful! Dawn was very easy to work with and she knew exactly what we wanted and she did it!! I was thrilled when I arrived at the wedding venue and saw the beautiful colors! So happy we went with Natural Flair Custom Flower Design.”
“Dawn and her team at Natural Flair did an amazing job with the flowers at our wedding. From the very beginning Dawn was on top of all the details and made me feel completely as ease. What I loved most about Dawn was she listened to how I envisioned our day to go and gave back a ton of feedback and options. We had some slight changes we needed to make a couple of weeks before the wedding and she was so understanding and easy about the whole situation. When I came to the site the day of the wedding I was completely in awe with the arrangements! I would absolutely use Natural Flair again and recommend them to anyone!”
“Where can I even begin? Dawn was there right from the beginning, helping me select flowers that would work in season and creating two very unique designs. She brought all of her mercury glass pieces and rustic pieces for the church ceremony, and even had a gorgeous wreath to add to the wall! She came out in the pouring rain on my wedding day and set-up everything for me. She even picked it all up afterwards to transfer some pieces to the restaurant. She is so amazing to work with, so friendly and always goes the extra mile to make sure all of the small details are taken care of. I really am so fortunate to have had her as a part of my day. She really made the church and reception site look absolutely gorgeous. Thank you Dawn!!”
“Dawn does amazing work! She’s very creative and fun to work with!”
“I had such a positive experience working with Dawn of Natural Flair! After interviewing several florists, I knew Dawn would be my wedding florist after the first 5 minutes. I am a very detail oriented person, and she thought of things that had never even crossed my mind. Her organization and attention to detail was apparent right away and I knew I could trust her to do my wedding, and forfeit all control over flowers and decor to her. On the day of, she showed up when she said she would, with beautiful arrangements that I couldn’t have even envisioned better! They were amazing, I only wish they could last forever! Working with Dawn was easy and pleasure, and I’m sad that its over!”
“Dawn is Fabulous!!!! I had a willy wonka style wedding. One of my ideas I had was a lolli pop bouquet. The only problem was would I ever find a florist that could take my dream and make it a reality! People thought I was crazy and just plan silly. Then I met Dawn. First thing she said what a wonderful idea. She made my dream a reality. She made my wedding edible!! Bright beautiful colorful. A major part was my florist was a beautiful genius. She listened to what I wanted and explained how things could work. Every bride should have rose petals as she walks down the aisle. My flower girls passed out candy as they walked down the aisle with stylish moss purses. Every man apart of the wedding party had beautiful boutonnieres. The center pieces love. Natural Flair I’m a happy bride. Thank you thank you”
“Dawn was absolutely amazing! She is so very talented and we were very pleased with her work. My bouquet was even more beautiful than I had imagined it and the bridesmaids’ flowers were amazing as well on top of the table arrangements, and all the details that she just did not miss. She was very afordable and I would highly reccommend her to anyone. She does amazing work. Did I mention the aisle covered, and I mean covered in rose petals? Absolutely stunning!”
“Dawn did an awesome job and was great to work with!”
“Dawn was absolutely amazing! She did all of the flowers for our daughter’s wedding at Helwig in August. She took my daughter’s vision and turned it into something even more than we could have imagined. She listened to my descriptions, looked at Jenni’s Pinterest ideas, and was able to create the perfect arrangements, from the bouquets to the centerpieces, and all the little details inbetween. Dawn even stayed through the ceremony to move some large bouquets from the ceremony site to the reception area after the wedding so we didn’t have to purchase as many large arrangements. Everyone commented on how beautiful the arrangements were. We couldn’t be more pleased with Dawn and we highly recommend her.”
“Dawn is the best! She designed my bouquet exactly how I wanted, even better than I could of imagined and with limited input from me since I was long distance and in nursing school. Very thankful my venue recommended her. My dream wedding was made a reality.”
“Dawn was a joy to work with. I don’t know much about flowers, and came to her not knowing exactly what I wanted. She had wonderful ideas! The flowers turned out perfectly”
“Dawn did a fantastic, beautiful job. Everything was so creative and perfect. I would highly recommend Dawn.”
“Flower arrangements were stunning and even better than my vision. I had many compliments from various guest. My bouquet was gorgeous !! My maid’s bouquets were absolutely gorgeous !”
“My daughter had 3 months to plan a fairly large wedding. We were fortunate to have followed several recommendations that led us to Dawn. She definitely has a creative flair which was critical element for my daughter. Beyond her end product, which was fantastic, she has high energy, is a great communicator and more than anything, had such a desire to get it “just right”. I was with my daughter for the consultation and felt 100% comfortable that she would come through. Due to the fact that she is a true professional and has been in the business for a long time, she was very familiar with the wedding venue AND the reception venue which I believe, is extremely helpful as well. I would certainly use her services again.”
“Beautiful flowers, perfect interpretation of what the bride wanted and imagined, we were completely satisfied.”
“Somehow Dawn was able to intuit my vision based on all my little magazine clippings and transform it into something far more magical than we could have imagined! We found her to be both professional and creative, and absolutely the best value for our dollar. She (along with her wonderful staff) was probably the hardest working vendor at our wedding, and we had a great bunch of people there. Without her work our wedding ceremony and reception would have looked dull. Instead, our guests are still talking about it! We even got selected to be featured in a wedding magazine. We can’t recommend her highly enough!!!”
“Dawn Roberti did my flowers for my wedding and I couldnt be more pleased with everything about her work and Dawn herself! Having been a florist myself for many years and being very picky about how I wanted them to look I originally planned on doing my own flowers, after feeling a overwhelmed with all the details of planning a wedding I decided to pick a florist close to my wedding location and chose Dawn. The moment I spoke to Dawn I was at ease, she listens SO WELL! That is hard to find when dealing with wedding vendors. She knows exactly what she is doing and knows and takes over, leaving you with a huge weight lifted off your shoulders. My flowers were outstanding, way better then anything I could have done myself, everyone was blown away by how gorgeous they were. Dawn did an amazing job and hiring her to be your florist will be the best decision you will make for your wedding day. Check out her work on Ruffled wedding blog where my wedding was featured and see for yourself what an amazing job she does! Natural Flair Custom Floral Designs responded with the following comments: Thank you Amanda! You were so easy to work for and I Loved every moment.”
“Dawn did the flowers for my wedding in a remote location in the Sierra last summer. We couldn’t have dreamed of a better experience with her. She really sat down and got to know us and came up with the most beautiful, unique flower arrangements. Dawn was open to all of our ideas and up for trying anything, but she also took the reigns with her expertise and guided us through the whole flower experience. Our guests were all commenting on how great things were. In addition, she is patient, low key, and really fun to be around. HIGHLY RECOMMEND!”
“Dawn and her staff were amazing! She listened to our daughters ideas and vision and made sure to make it happen. She was so helpful in meeting all of our requests and needs and so flexible with our plans. We are so thankful for Natural Flair and would use them again for any occasion.”
“Natural Flair provided flowers for my wedding last May at the American River Resort in Coloma, CA. My husband and I met with Dawn Roberti to discuss what types of arrangements we needed (bouquets, corsages, table arrangements, an arrangement for the arch behind the altar, and rose petals to line the aisle) and what kinds of colors and flowers we liked best. Dawn was very easy to work with and was happy to include the wine-bottle vases that we’d crafted for the table tops. The arrangements turned out beautifully and really made the event special!”
“Dawn Roberti of Natural Flair Floral Design is a class act. She has fantastic taste and great customer service, and her work for our wedding was flat out amazing. We were impressed with her from the first moment we met her when interviewing potential vendors. I had a brief phone chat with her in advance and gave her a fairly vague idea of the sort of style we had in mind (we weren’t sure yet ourselves ate that point), and when we met with her at her home studio, she had decorated her mantle with ideas from that conversation. She was spot on. Plus we loved that she thought about it in advance and did her homework. During that first conversation, it was clear that she “got” us and our style and understood the level of sophisticated yet simple design that we wanted. We didn’t want the overly busy looks that we saw in other florist’s portfolios. We really wanted simple and clean and modern. She made great suggestions and really listened to us. In the end, we felt completely confident leaving final decisions up to her – knowing that she had great taste and would make the best possible flower selections and arrangements. She did just that. The flowers at our wedding looked beautiful and we got so many compliments on all the little touches and details…plus I can honestly say that I noticed them all myself (despite the “blur” of the day) – and loved all of it. I especially loved my bouquet of all purple anemones – it was STUNNING (not to mention it lasted for 2 days after the wedding for me to enjoy!) Her customer service that day was great – she took care of everything, down to pinning boutonnières on our dads and wedding party herself. Dawn was a joy to work with her and her work was flawless. I highly recommend her! Natural Flair Custom Floral Designs responded with the following comments: L+K Awesome Couple!”
“Dawn did a great job on our bouquets and boutonnières. She was very friendly and easy to work with. She had lots of pictures of examples she had done before which helped us to determine exactly what we wanted. We were looking for wild flowers and lots of colors in the bouquets. Apparently when she initially put together the bouquets she recognized that they were not colorful enough. She knew our taste and didn’t even need to consult us to make the change. When we got the flowers they were beautiful. She had a big sunflower in each bouquet along with purples, greens, pinks and yellows. They were so vibrant and better than we could have imagined. We highly recommend Dawn to everyone. Natural Flair Custom Floral Designs responded with the following comments: We have this couple on our blog page, Thank you!”
“Dawn did an awesome job getting the exact style that I was looking for. All the flowers looks amazing. She helped set them up at the event and the flowers showed up on time. Excellent service.”
“Great to work with and good suggestions. I really didn’t know what I wanted. I knew the feel and the colors and Dawn came up with the final product which was great!”
“Dawn and I were not totally aligned on the vision for wedding flowers after a first meeting, but when she did a preview of the flowers that I wasn’t 100% happy with she suggested coming to my house so that we could work together and make sure we were on the same page before the wedding. Day of the wedding–the flowers were gorgeous, and Dawn delivered early and went the extra mile in making sure that the flowers from the ceremony were transported to the reception and artfully arranged. She is creative, no BS, and used quality seasonal flowers. Highly recommended by someone with high standards.”
“Dawn was able to create exactly what we envisioned for our wedding. Her professionalism and expertise in this field was impeccable. I only wish that we had a larger budget for flowers because we would have loved to have more done with the tables at the reception.”
“Stacy said… Dawn with Natural Flair did the flowers for our wedding, and overall she did a great job! All of the flowers turned out just as I had pictured them, and everyone commented that the bouquets were beautiful. Dawn was great to work with, and very patient with me through the flower selection process, even when I was back and forth about what I wanted. The only problem was that she was a little bit late arriving on the wedding day (about 20 minutes), causing me a minor panic attack, but she did show up just in time for everyone to have their bouquets for photos. I didn’t shop around for florists a lot so I am not sure about how reasonable her prices were, but her finished product is definitely beautiful. Natural Flair Custom Floral Designs responded with the following comments: Stacy, Thank you so much for allowing us to be a part of your special day!!! And thank you for the kind words about the flowers =) We are so very sorry that we caused you to panic. When our delivery time was changed, we had to do our best adjusting our other wedding deliveries, but…. such is the busy wedding season I suppose! We’re glad that in the end it worked out and that the rest of your day went off without a hitch!”